I was born in Minsk and raised in Israel. I’ve been traveling all my life and finally, for the last 15 years, I proudly call Amsterdam my home.
For the past 10 years, I’ve been a graphic designer and owner of AntFarm Designs.
Sustainability became an important part of my life after giving birth to my daughter. To be honest, I hadn’t really given it much thought before that. Fashion has always been an important part of my life but sustainability…. well, not so much. With the arrival of my daughter I got to thinking more and more about the origins of my clothes, the ecology and the toxic impact of fashion on our planet. For the first time ever I was worried about the kind of world we were leaving behind for my little girl.
I knew the only way I could start to make a difference was to live differently and make conscious choices about the impact of products that I bought on the environment.
Never having been known for doing things half-heartedly, I embarked on a journey of trying not to buy anything for a year. During that time, I learned how to recycle old clothes and make them into new outfits. This was where my passion for Eco fashion began. I discovered that somewhat unfairly, sustainable fashion was often misunderstood and associated with hippies and hipsters. In fact, I discovered that there are numerous designers making sustainable clothes to suit all tastes. This was perfect for me as sustainability is important but as a woman in her mid-thirties who is style conscious it was also critical that I could experiment with different styles without being forced into dressing a certain way due to lack of choice.
Then this this is the blog for you.
Would you like for us to collaborate? Do you have a unique view on sustainable fashion or would just like to share your thoughts? Drop me a line and I’ll get back to you as soon as I can.