Hello there,

I was born in Minsk (USSR) and raised in Israel since my early years. I’ve been traveling all my life and finally, for the last 15 years, I can proudly call Amsterdam my home. For the past 10 years I’ve been a graphic designer and an owner of a small graphic design agency, AntFarm Designs.

Sustainability took an important part of my life only after becoming a mom myself. To be honest, I haven’t really given it much thought before that. Fashion has always been an important part of my life and sustainability…. well, not so much. With the arrival of my daughter I got to thinking more and more about the origins of my clothes, ecology and toxic impact of fashion on our planet. For the first time ever I was bothered by the thoughts about the world we are leaving behind for my little girl.

I knew the only way I could start to make a difference was by changing the minds around me… but most of all my own way of life had to change. Not the one to be known to do things half-heartedly, I’ve embarked on a journey of not buying anything for a year. A fun, year long project, where I’ve learned how to customize my clothes, DIY and about the share economy. You can read about my journey here: 365dayswithoutshopping.com.

Are you a fashion conscious woman who is not just passionate about your style but also curious about the new developments in the world of sustainable fashion, fresh ways to wear vintage and the sharing-economy? This might be just the blog for you. 

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Would you like for us to collaborate? Do you have a unique view on sustainable fashion or would just like to share your thoughts? Drop me a line and I’ll get back to you as soon as I can.